**Rituals**, a prominent name in the cosmetics industry, has disclosed a data breach impacting its 'My Rituals' membership database. The company detected the security incident earlier this month after discovering unauthorized downloads of member data. ### Breach Details According to **Rituals**, the compromised data includes: * Full name * Email address * Phone number * Date of birth * Gender * Home address Notably, the company confirmed that passwords and payment information were not accessed during the breach. ### Immediate Response and Investigation **Rituals** has taken swift action to contain the breach by blocking the attackers' access and has initiated a forensic investigation to understand the attack vector and implement preventative measures. The incident has also been reported to relevant authorities. html <a rel="nofollow noopener" href="https://www.adaptivesecurity.com/demo/security-awareness-training?utm_source=display_network&amp;utm_medium=paid_display&amp;utm_campaign=2026_04_display_bleepingcomputer&amp;utm_id=701Rd00000fE8REIA0&amp;utm_content=970x250"><img alt="image" src="https://www.bleepstatic.com/c/a/as-tour-the-platform-970-x250.jpg"></a> ### Impact on 'My Rituals' Members The 'My Rituals' loyalty program, boasting over 41 million members, offers exclusive rewards and benefits to its members. Affected customers have been directly notified by **Rituals**. ### Ongoing Investigation While the nature of the cyberattack remains undisclosed, no cybercrime groups have claimed responsibility. **Rituals** is refraining from providing further details on attribution or potential communication with the unauthorized party for security reasons. **Rituals**, founded in 2000, has a significant global presence with over 12,000 employees, 1,400 retail boutiques, and nearly 5,000 luxury perfumeries across 33 countries.