**OpenAI** is shaking up its subscription model with the introduction of a new 'Pro' tier, priced at $100 per month, aligning with **Anthropic**'s **Claude** pricing strategy. This new tier sits between the existing 'Plus' ($20) and 'Max' ($200) plans. Until now, **OpenAI** offered three subscription levels: 'Go' (approximately $8), 'Plus' ($20), and 'Max' ($200). ## Targeting Coders and Enterprises **Anthropic**'s success with **Claude**, particularly among coders, has seemingly influenced **OpenAI**'s strategy. **Anthropic** offers a $100 subscription that bridges the gap between the budget-friendly $20 option and the premium $200 plan. **OpenAI** aims to capture a similar market share with **ChatGPT Pro**, designed for users who rely on AI for complex, high-stakes tasks. This suggests a strategic shift towards catering to the specific needs of coders and enterprise clients. ## The New **OpenAI** Subscription Tiers: * **Plus ($20):** For lighter use, offering access to advanced capabilities like **Codex** and Deep Research for select projects. * **Pro ($100):** Built for real projects, providing 5x higher limits than 'Plus' and 10x **Codex** usage (for a limited time). * **Max ($200):** For demanding workflows, offering 20x higher limits than 'Plus', suitable for continuous operation across parallel projects. ## Pro Plan Features: All 'Pro' plans include access to advanced features, including: * Pro models * **Codex** * Deep research * Image creation * Memory * File uploads **OpenAI** states that the 'Pro' plan includes unlimited access to **GPT-5** and legacy models, although standard 'Terms of Use' policies, such as restrictions on account sharing, still apply. <a rel="noopener sponsored" href="https://hubs.li/Q048zztN0"><img alt="tines" src="https://www.bleepstatic.com/c/p/picus-whitepaper.jpg"></a> <div> <h2><a rel="noopener sponsored" href="https://hubs.li/Q048zztN0">Automated Pentesting Covers Only 1 of 6 Surfaces.</a></h2> <p>Automated pentesting proves the path exists. BAS proves whether your controls stop it. Most teams run one without the other.</p> <p>This whitepaper maps six validation surfaces, shows where coverage ends, and provides practitioners with three diagnostic questions for any tool evaluation.</p> </div>